Drunk Shoppers Are Wholesale Bikini and Heels

جمعه 21 مهر 1396

7:12

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What lingerie china exactly are drunk shoppers most likely to purchase online at midnight on a Friday, right after they've gotten back from the bar? $300 worth of lingerie and heels so expensive they wouldn't have bought them in the light of day.

Inspired by previous tipsy shopping research, Racked checked in with the shopping statisticians at e-comm site Lyst to see what data they could provide about the phenomenon. It turns out there is a pattern that reveals itself on Friday, and not on Monday, nights. Lyst told Racked that 48% more orders are made at 2am on a Friday compared to a Monday.

This is all based on the assumption that people drink much more on Friday night then they do on Monday (this isn't scientific but we're going to go ahead and say that checks out). Here are some more drunk shopping facts:

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